Margaret Kronfield – The Business Planning Process

Whether you are starting a new business, or looking to implement a new initiative at your company, an essential part of becoming successful is carefully planning. Margaret Kronfield has been running BK Enterprises since 2008 and knows how important it is to create a business plan if you want to succeed. A business plan is essentially a blueprint that is needed to successfully create and implement a new venture.

When creating a new business plan, you need to begin with evaluating the environment where the business operates. This includes analyzing the specific industry and suppliers of the business, competitors and customers within the market. The research that is done during this stage will help you to understand the strengths and weaknesses of the new initiative as well as combining with it a set of expectations about the future. This can be combined with the creative and innovative thinking that will help you to develop a range of strategic options.

Once the research has been completed, you have to evaluate the options that were discovered during your research. This includes developing forecasts, financial projections and a range of valuations. The valuations should calculate the various measures for performance that will validate and benchmark the forecasts you developed.

During the process, you should test alternative ideas and assumptions. This will help you to prepare for an uncertain future. Creating a detailed plan for any new business venture or initiative will help you decide if you should move forward with your plans. As the company director at BK Enterprises, Margaret Kronfield creates the necessary plan whenever she is considering a new initiative for the company.

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